5 Tips to keep your business afloat during the COVID-19 crisis

Businesses across the globe have been hit hard by the COVID-19 pandemic. Many have been forced to close their doors, some only temporarily, but countless others for good. With experts saying there’s no guarantee of a rapid economic recovery, it’s important that you reassess and redefine your business strategy and buckle down for more storms […]

How AI can boost your eCommerce business

Artificial intelligence (AI) is fast becoming an integral part of doing business. Experts predict that AI will be involved in as much as 85% of all customer interactions with a business in 2020. In fact, many eCommerce businesses today are already using AI to interact with and provide better service to their customers. Read on […]

Manage transactions better with an OMS

Order management systems (OMSs) nowadays are more powerful and more intuitive than ever, which is the main reason why a growing number of businesses deploy one. What are the benefits of having one for your e-business? First off, we need to clarify that inventory management systems (IMSs) are not the same as OMSs. The former […]

The true cost of an ugly website

We are taught never to judge a book by its cover. But in this superficial age, looks are everything, especially for websites. Your website is a customer’s first impression of your business, and if it doesn’t wow them, you’re losing money. Follow these best practices so you don’t end up in that situation. A variety […]

What you need to know about e-commerce & AI

Many business owners are looking to artificial intelligence (AI, or “machine learning”) for its potential to improve communications with their customers. It is predicted that by 2020, 85% of all interactions will originate from machine learning “bots.” If you operate an e-commerce business and are wondering how you can benefit from bots, you’re in luck. […]

5 tips to turn Instagram followers into buyers

Did you know that your thousands of Instagram followers are a goldmine for potential sales? Yes, they are, but you can’t make the most of this goldmine by simply switching your posts’ filters from Clarendon to Valencia on a regular basis. Turning your Instagram followers into customers requires more than just a finely curated set […]

Better Squarespace analytics for ecommerce

There are quite a few content management systems (CMS) available for small and medium sized businesses to market themselves on the internet, all working to maximize the value of their features and eliminate gaps in service. One of these, Squarespace, has made a big splash with the addition of their ecommerce analysis functions. When choosing […]